Thursday, 20 June 2013

The Ultimate Guide in Writing an E-book

The Ultimate Guide in Writing an E-book
 
The views of contributors are their own, and not necessarily those of SEJ.
 
Writers nowadays don’t have to fear the fearful publishers who require countless of editing and proofreading before considering releasing the book copy to public stands. This is because writers can publish books themselves online or subscribe for ebook conversion services. Surely e-books make a lot of difference in the world of content development. In this article, we will discuss five tips on how to write your e-book.

5 Easy Steps on How to Write an E-book 

1. Set Your Goals

Before anything else, you have to constrain yourself with goals else you won’t have a straight path to follow. Writing an e-book without a road map is like writing an essay without an outline. Being inspired can really help you. Find pieces you have already written and maybe you can source out great inspiration from there. You should know which target market to conquer and assume the demographics of your potential readers. Set a right tone that you’ll follow from the beginning to the end of the book. All these would help you find your way through success in e-book writing.

2. Choose Catchy Titles for Your Topic

Every section in the book is an individual article in a blog. Therefore, don’t plainly write “Part 1,” “Part 2,” and so on for the titles. Instead, write relevant keywords for the title of the book as well as each of the chapters inside. At the start in the title, you must build interest and suspense, create pictures in the form of words, and use appropriate metaphor.
The titles should be attractive enough as these would appear in the table of contents where your leads might actually base their decision on whether or not to go ahead and read the rest of your e-book. Make sure that the titles are appropriate and suggest a clear idea on what the content will be about. Be original and creative when thinking of titles.

3. Refine Your Words

You are your own publisher now and no one can stop you from publishing your work onto the public web space. So try not to embarrass yourself and refine your work as neatly as you can. Spend time to read your work repeatedly or ask someone you trust to provide comments before you proceed to the next section and before you hit the publish button online. Acknowledge criticisms and suggestions from people particularly experts in e-book writing.

Having cliffhangers per chapter gives readers something to think about. Fill your content with examples from real-life stories and take inspiration from both famous and not-so-famous authors. To call them to decide, strengthen your claims with allusions or quotations from existing customers who have tried your product or service without explaining or attributing them. If you have popular customers like celebrities and idols in a certain niche, you can certainly take the advantage.

4. Declare the Action

Writing an e-book is not just about typing text with good grammar and correct spelling. Of course, the ideas should stick to the reader’s mind and the meaning of the message should be clear. Craft the call to action on your e-book contents.

If you want them to sign up for your newsletter, then include a part that’s bold and big to say “Sign up for my newsletter!” If you want to encourage readers to buy your limited-edition product then go with “Buy <product> until stocks last!” If you have a blog, it’s good to mention about it and say “Visit my blog!” Don’t beat around the bush! Be repetitive if necessary. Also, don’t couch your declarations in flowery or wordy language so they get derailed.

5. Enable Marketing

Finishing an e-book does not end right there. You have to sell it out to your target readers and encourage them to download your e-book. You may place a lower value in the beginning as part of your promotional activity, or even offer it for free in the first few weeks after its release.

For online marketing efforts, one good way is to notify your mailing list about the incentive and include a message about it at the end of your email. Empower them to share about it and also market it to your social media accounts and blog. Then monitor the number of downloads you have regularly. The number of purchases or e-book downloads online is a good way of telling if you have done everything right.

Wrap Up

Writing an e-book empowers you to share the message the world needs to hear. If you feel like you can become an e-book author, then try these basic tips and start working on your e-book. Are you a novice in doing this? Do not be intimidated! Research for popular e-books and discover ways on how you can leverage their materials and apply their techniques on your own.

In time, you will be able to sell increasing number of copies and push sales on the web. Start now and dive into writing your e-book, as the digital book market is completely a boom and people are always on the go.

Nitin Joshi
Librarian

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